5th April 2011
Facelifts and tummy tucks are on the increase in America as more and more people turn to cosmetic surgery in a bid to stay looking young and compete in the youth-driven job market.
Middle-aged men are the main group perpetuating this increase, according to the American Society of Plastic Surgeons (ASPS), as they try to tidy themselves up to head out on a job hunt, or try to retain their current roles.
Surgery and non-surgical treatments such as Botox are up five per cent in America, and clinics in the UK have also seen a boost.
Philip Haeck, president of the ASPS, said: "It's very, very important that you hang on to your job in this market and men seem more willing to do things to keep that job."
A desire to be competitive with the next generation was the main drive for many men, the organisation found.
According to Men's Health, 14 per cent of Botox injections, 15 per cent of all liposuction and eyelid surgeries, 20 per cent of laser hair removal and 24 per cent of nose jobs are carried out on men
Posted by Philip Briggs
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